Caja

Caja is an award-winning transformation consultancy helping organisations across the UK turn complex challenges into sustainable solutions. Our expertise spans process, technology, and behavioural change, delivering practical, lasting impact in primary care, health and social care, government, education, and beyond.

Caja’s success in delivering large-scale transformation has demonstrated that creating alignment between People, Process and Technology is critical—and the common factor often overlooked is Behavioural Psychology. We work alongside primary care teams to employ a behaviourally informed approach that: Places customer service principles at its core, Considers the real needs, expectations, and behaviours of patients and staff, applies proven behavioural frameworks to optimise pathways, reduce missed appointments, and increase uptake of appropriate services.

Our healthcare services include:

• Optimised Access: Redesigning patient pathways to improve responsiveness and digital adoption.
• Care Navigation: Empowering teams to guide patients to the right care the first time.
• DES Delivery: Using behavioural insight to boost uptake in cancer screening, vaccinations, and health checks.
• Capability Building: Running PLT sessions that build confidence, embed change, and improve experience.

By combining strategic insight with real-world expertise, Caja help you navigate complexity, deliver measurable outcomes, and create services people value.