Amanda Howe is a practising family doctor, an academic professor, and a national and international leader in family medicine. Since 2001, she has been Professor of Primary Care at the University of East Anglia, where she was part of the founding team for a new medical programme. During her career, she has held multiple roles in undergraduate, postgraduate, and faculty education, including being Course Director for the UEA medical programme during its early years of development and accreditation. She has particular expertise in the teaching and learning of professionalism and patient safety; in the models and effectiveness of involving family medicine in community based medical education; and in resilience and doctors’ wellbeing. She also has clinical research interests in primary care mental health, the contribution of patients to health care, and in early interventions for risk factors. She is President of the Royal College of General Practitioners, and was President of the World Organization of Family Doctors from 2016-2018) Her lifetime commitment is to making family medicine better – for patients, governments, and for those doctors who choose to practice it!